Humor at Work: Fools at Work Boost Business’s Image

Fool’s Hard at Work

In case you missed it, here’s a quick recap of a few of the

April Fool’s pranks pulled by businesses last Friday.

Interesting to note that many of the businesses who took the

time to prank the public got free, positive media coverage

out of it, and that most are businesses already associated with

a positive, personable brand – perhaps because they recognize

the power of having a great corporate sense of humor!

– Eastman Kodak offered pain-free photo tattoos

– LinkedIn allowed users to connect with Ernest Hemingway

– Living Social offered up a new salami-based spa treatment

– WestJet Airlines created a You Tube video announcing that

they would begin mixing helium into the ventilation system

to make the planes lighter (the hilarious video has garnered

more than 100,000 views on You Tube)

– The New York Hilton sent out a press release offering up the

penthouse suite to the cobra that escaped from the Bronx Zoo

– Google announced a new “motion-controlled” e-mail system that

lets users write e-mails using elaborate gestures

– U.K.-based Ryanair promised “child-free flights”

– Sir Richard Branson, CEO of Virgin Group, offered to pay to

have Pluto’s mass bulked up to restore its status as a planet

– Whole Foods laughed at its own corporate image by announcing

a program to have “your entire paycheck converted into a

Whole Foods gift card (playing up on their nickname “Whole

Paycheck”)

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Mike’s Fun at Work Tip

Create this simple, but very worthwhile practice that I know a

few of my clients have committed to doing: start every morning

by sending someone a thank-you card. Your boss. A team mate. A

client. An unsung hero who never gets thanked. A scheduled

routine increases the likelihood that it will become a habit, plus

it might encourage others in your workplace to start practicing

more positive praise. Happiness researchers also suggest that

regular displays of gratitude boosts happiness levels, and it

encourages you to start each day on a positive note (literally).

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Quote of the Week

“The supreme accomplishment is to blur the line between work and

play.” Arthur Toynbee

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It’s a Wacky World: Some More Wacky Product labels

– On a Sears hairdryer: Do Not Use While Sleeping

– On a Rowenta iron: Do Not Iron Clothes While Wearing Them

– Fritos chips: You Could be a Winner! No Purchase Necessary!

Details Inside!

– On a New Zealand insect repellant: Not Tested on Animals!

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Copyright Michael Kerr, 2011 www.humoratwork.com

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