I don’t care what you do for a living, you are in the customer service business. Here are nine ideas on how to stand out from the herd with your service (and even if you aren’t running a store or hotel, everyone of the underlying principles apply to all of us):
1. Offer an outrageous customer service policy that people will truly notice. Zappos, the on-line shoe biz, offers customers a 100% money-back return policy for up to 365 days with free shipping in both directions.