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Can a little humor help your kiss and make up with your customers?

Filed under: Humor in the Workplace Blog - 15 Nov 2012

A sincere, timely and non-weasel-like apology is a critical way for a leader, business, government official or anyone to make amends and rebuild trust when something has gone off the rails. Using humor during an apology can be extrememly tricky as you run the risk of sending the message that you aren’t sincere and you’re not taking the apology completely seriously. But when done right, humor can turn a blunder into a marketing wonder.

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