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Putting Mimes To Good Use: Three Reasons Humor Can Help You Spread the Word at Work

Filed under: Humor in the Workplace Blog - 15 Jan 2014

There’s a reason that U.S. advertisers spend between $20 and $60 billion dollars a year trying to make people laugh and why 73% of all Super Bowl ads use humor. As ad man Arnie DiGeorge says, “In a world of clutter, you must entertain before you educate.” 

Why aren’t you using more humor in your communications?

Filed under: Humor in the Workplace Blog - 08 Dec 2011

The next time you meet with your team ask everyone a simple question:  “What’s their favorite TV commercial right now?” or try, “What TV ads stand out in your mind from the last year?”

Is It Cold In here: When Humor in Ads Gets Frosty

Filed under: The Hump Day Humor at Work E-zine - 28 Aug 2009

1. Is it Cold in Here or did Our Ad Cross the Line?

You may have heard about the ad controversy this week: a Molson-
Coors billboard in Vancouver, B.C., advertising Coors beer used
the slogan: “Colder than most people from Toronto.” So, Coors has

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