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Putting Mimes To Good Use: Three Reasons Humor Can Help You Spread the Word at Work

Filed under: Humor in the Workplace Blog - 15 Jan 2014

There’s a reason that U.S. advertisers spend between $20 and $60 billion dollars a year trying to make people laugh and why 73% of all Super Bowl ads use humor. As ad man Arnie DiGeorge says, “In a world of clutter, you must entertain before you educate.” 

The Persuasive Power of Humor…and Frogs?

Filed under: The Hump Day Humor at Work E-zine - 07 Jun 2011

A study conducted by Karen O’Quinn and Joel Aronoff demonstrated,

yet again, the potential power of a little humor to help persuade

people. In the study, participants had to negotiate with a seller

over the purchase price of a painting. The seller made …

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