The Hump Day Humor-Gram January 28, 2004 Issue #74

In this issue . . .

1. Fun Sells
2. Mike’s Fun at Work Tip
3. Quote of the Week
4. It’s a Wacky, Wacky World
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1. Fun Sells

A recurring theme at the old Hump Day is that “fun sells.”
Which is why just even changing a business name to something more
playful or humorous can translate into a huge growth in business.

Take the example of HVLS fan company, who, after changing
their name to “Big Ass Fan Company”, complete with a
big ass (okay, a donkey)as their logo, tripled their sales.

Of course it is not just business names that we can apply this
principle too. Product names, committee names, or
even the titles on annual reports can all be made more
interesting by using a fun, attention-grabbing name.
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2. Mike’s Fun at Work Tip

Volunteer someone to be the unofficial paparazzi of your
company. Their job will be to document the year in pictures,
including fun, random, candid shots of colleagues in
action (or out of action, as the case may be).

The pictures can be regularly added to a “Photo Wall of Fame”,
or complied for a “year book” or wacky year-end presentation.
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3. Quote of the Week

Levity is the opposite of gravity. Monty Python
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4. It’s a Wacky, Wacky World

A naked British man walked the length of the British Island,
spending most of his trek behind bars after members of the
public complained. The man, nicknamed “the naked rambler,”
was arrested 16 times during his 1,364 kilometre trek.
==============================================================
Copyright Michael Kerr, 2004

Back issues of the Hump Day Express can be
found at http://www.mikekerr.com

International speaker Michael Kerr, “The Workplace Energizer” is
the author of five books, including When Do You Let the Animals
Out? and You Can’t Be Serious! Putting Humor to Work. Michael
delivers keynote talks and workshops on humor in the workplace,
business creativity and public speaking skills.

mailto:mike@mikekerr.com
http://www.mikekerr.com
1-866-609-2640

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