Valuing a Little Weirdness at Zappos

1. Valuing Values at Zappos.com

The on-line retail company Zappos.com takes its culture and
values seriously. So seriously, that one of its ten core values
is: Create Fun and a Little Weirdness. CEO Tony Hsieh believes
that if you create a culture that fosters well-being, happiness
and good practices, the profits will follow. So Zappos.com
features an in-house life coach, a library of positive psychology
books, an employee with the official job title of “Cruise Ship
Captain” who plans employees events, and a corporate value that
encourages a “little weirdness.” Which means Zappos does some
seemingly “weird” things, such as offering new hires $2,000 NOT
to take the job with them, photo ops with the HR manager while
wearing a mullet wig, and dozens of business classes to employees,

including one on the science of happiness. The little weirdness
seems to be paying off: the company whose motto is “Business in
the front, party in the back” does about a billion dollars
worth of sales each year.
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2. Mike’s Fun at Work Tip

Create a humorous service guarantee for your customers or team
mates. Now, you have to be somewhat cautious with your
customers, because you don’t want them to think you are being
sarcastic or not taking their concerns seriously, but some
playful humor can certainly add a humane image AND some
credibility. With you internal customers, you can get a bit
more creative…for example, if you work in accounting, offer
to sing a Barry Manilow song, or buy donuts, or dance a
jig, if you make an error in a financial report.
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3. Quote of the Week

“If you want creative workers, give them enough time to play.”
John Cleese
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4. It’s a Wacky World

A patient in a British hospital has been using his humor to let
the world know how bad the food is by posting photos of the food
on the web and asking people to try and guess what the food
actually is! This is another great example of how consumers of
all stripes can harness the power of social media and a wacky
sense of humor to tell their story to the world.
Happy Hump day everyone, and remember, if you suppress laughter,
it goes right to the hips.

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